Last updated: 8 October 2026
Throughline is operated by We Are Digital Vision Ltd, registered with the Information Commissioner's Office under reference ZB247458.
Throughline is built on Base44, a hosted application platform that provides the database, sign-in and server functions.
Data is stored and processed in the United States by Base44 and the providers it uses, and may also be processed in Israel. If your organisation needs UK or EU storage, tell us before you start.
Every campaign, tracker, article, score and AI answer belongs to one agency. Access rules on each record mean only members of that agency can read or change it.
Throughline's own administrators can see all agencies, so that they can support accounts and fix problems.
A shared report link gives read-only access to one report to anyone who has the link. It never includes the full text of articles.
Messaging documents and article text are sent to AI models so that key messages can be extracted and coverage can be read and scored. AI assistants are also asked questions about your organisation's topics, and their answers are stored.
These models are provided by OpenAI and Google and are reached through Base44. AI output can be wrong; check it before you use it outside your team.
Throughline reads only public web pages. Links that are not ordinary web addresses, or that point at private or internal network addresses, are refused.
All traffic between your browser and Throughline is encrypted with HTTPS.
Throughline does not collect social media posts, polling or survey responses. It works from your own documents, published articles and AI answers.
To ask about your data, or to have it corrected, exported or deleted, email info@wearedigitalvision.com. The Privacy Policy sets out your rights in full.
We use essential cookies to run the site and optional analytics cookies to understand usage. You can accept or reject analytics — see our Cookie Policy.